Team 2017-08-01T13:39:43+00:00
About us: We’re making trial document management effortless

Leadership Team | Advisors

Ryan Jones


Ryan Jones

Ryan started his career at BCG and then became Product Manager for Microsoft Sharepoint. Before founding Florence he was President of Pubget, which had 600 medical centers and 6 of the 10 largest pharmas as customers.

Pubget, Microsoft, BCG, University of California-Berkeley, Dartmouth College

Andres Garcia


Andres Garcia

His experience in security technology coincides with his passion for solving problems with technology. In his spare time he loves travelling with his wife and a camera.

Airwatch, AGCO, Delphi, MBA from University of Georgia, Masters in CS from UT–El Paso, BS in Engineering from Universidad Industrial de Santander Colombia

Michael Kassin, MD

Clinical Director

Michael Kassin, MD

As a physician leader, he brings medical expertise focusing on clinical workflows. For fun, he listens to a ton of audiobooks on medicine, commerce, and biographies.

Trained at Emory University, Medical Degree from Emory School of Medicine, BS in Biochemistry and Molecular Biology with Minor in Leadership from University of Georgia

Angela Gill Nelms

VP of Products and Operations

Angela Gill Nelms

Angela brings 10+ years of clinical research experience in over 50 trials partnered with more than 60 US hospitals. She also holds the title of IRONMAN Certified Coach with six completed IRONMAN triathlons under her belt.

Emory, Medtronic, BS in Biomedical Engineering from Georgia Institute of Technology

Jordan Tapley

Senior Site Consultant

Jordan Tapley

A former biologist in Georgia Tech’s NeuroOnc lab, Jordan now works directly with clinical sites at Florence. Since 2015 she has helped transition 200+ research sites to digital eRegulatory workflows, and launched our largest multi-center study, enrolling 9300 patients.

GT Neuro-Oncology Lab, BS in Molecular Biology with Minors in Entrepreneurial Business and Biomedical Science from Georgia Institute of Technology

Jeff Pool

Senior Director, Sales

Jeff Pool

Jeff joins Florence after building and leading the national sales team for VMware’s End User Computing—Healthcare. Prior to VMware Jeff built and lead sales organizations at AirWatch and InnoPath Software. Jeff lives in metro Atlanta with his wife and four children.

VMware, AirWatch, InnoPath Software, WFI, BS University of Virginia, MBA Darden School of Graduate Business Administration (UVA).

Kevin Carlson

Back-End Development

Kevin Carlson

Kevin has a passion for coding, particularly in JavaScript. He also enjoys playing poker, discovering new music, and travelling; his favorite trips have been to Ireland, Scotland, and England.

Developer at B-LineLogic, CS Masters from University of West Georgia, BA from Thomas Aquinas College

Iyobo Eki

Senior Developer

Iyobo Eki

Iyobo has a decade of experience engineering software solutions on across the tech stack.

He exercises the right side of his brain by drawing and painting characters.

CreditSesame, Quvizo/Esific Interactive, BS Computer Engineering Devry University

Richard Kalasky

Sponsor and Enterprise Success Manager

Richard Kalasky

Richard joins Florence after 12+ years in medical device sales management and marketing. He’s also a Critical Care Flight Paramedic and curriculum designer. He enjoys traveling, staying active with his young children and is a 5 Time Ironman and coach.

Intersurgical, Allied Healthcare Products Inc., BS Business Management, Georgia Institute of Technology, M.Ed. Online Technology Strayer University

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Carla Balch, MS
Carla is a leader in transforming clinical research for oncology through web platforms.  She is currently President of NantCare, a NantHealth company innovating patient-centric oncology clinical trials, and is Senior Vice President, Clinical Strategy for NantKWest.

Before Nant, Carla was CEO of Altos Solutions, one of the first web-based and oncology-specific EMR platforms, after rising through operations and business development roles. Altos was acquired in 2014 by to Google Ventures’ Flatiron Health. Carla started her career at Schering Plough and ACORN clinical research and has an MS from the University of Memphis.
Melvin Heyman, M.D.
Dr. Melvin B. Heyman serves as Chief of the Division of Pediatric Gastroenterology, Hepatology and Nutrition at UCSF. He also directs the Pediatric Gastroenterology/Nutrition training program and the Pediatric Inflammatory Bowel Disease Program at UCSF. Dr. Heyman currently serves as principal investigator on several industry-sponsored and investigator-led studies at UCSF and is a co-investigator for several multicenter and multinational collaborative studies, providing him with the resources to direct a group of research study coordinators in the conduct of clinical trials.

In addition to his duties at UCSF, Heyman serves as Editor-in-Chief (Western Hemisphere) for the Journal of Pediatric Gastroenterology and Nutrition. Heyman graduated with a degree from UC Berkeley in economics and earned a medical degree at UCLA. He completed pediatric residency at LA County/USC Medical Center and pediatric gastroenterology/nutrition fellowship and a MPH at UCLA. He was recently awarded the prestigious NASPGHAN Distinguished Service Award in recognition of his contributions to pediatric gastroenterology/nutrition.

Rick Copeland
Rick Copeland is the co-founder and CTO of, a startup providing a software platform to help business invest their digital marketing efforts (particularly email) more effectively. Rick literally wrote the book(s) on database design: O’Reilly’s MongoDB Applied Design Patterns and Essential SQLAlchemy.

He is a member of the Python Software Foundation and the Masters of MongoDB. Previously, Rick was a software engineer with SourceForge, where he helped reinvent and open-source the SourceForge platform as the Allura project.

Rick holds an MS in Computer Engineering from Georgia Tech.

Carlos Orantes
Prior to joining Accel Clinical Services in May 2015, Mr. Orantes was Chief Operating Officer of Frontage Labs, where he led efforts to expand the company’s clinical services portfolio.

Mr. Orantes previously served as President and CEO of AVANZA Laboratories LLC. Prior to AVANZA, Mr. Orantes was General Manager and Vice President for Bridge Laboratories, a toxicology and immunology testing laboratory. where he held management responsibility for US operations. Earlier career positions included various management roles at Covance.

Mr. Orantes earned a master’s of business administration degree from Old Dominion University, and a bachelor of science degree in biology from George Washington University. He is Six Sigma Black Belt certified from the Six Sigma Academy.